The BBN Bingo Network has just given bingo affiliates very short notice about the shutdown of the bingo network.
BBN has given Bingo Affiliates 1 months notice on the Termination of the Digital Pop (BBN Network Affiliates) agreement.
The email we received from them was blunt to say the least and was a standard mail sent out to all their affiliates with no personalisation whatsoever.
To whom it may concern,
I am emailing to terminate the affiliate contract between Digital Pop (BBN Affiliates) and yourselves (“the Agreement”).
Clause 10.2 of the Agreement permits either party to terminate the Agreement by 1 months’ notice. We are terminating the Agreement because the service delivered is no longer required within the Operators current business strategy. Please note affiliate payments for the above named agreement would have been received from NMS Ltd.
Please find attached a letter of termination which outlines the consequences of termination. We ask that you please acknowledge receipt of this within seven working days by signing, dating and returning the enclosed copy.
If you have any questions please respond to this email or alternatively contact me at the following Address:
1 Moor Road South
Newcastle upon Tyne
Liz has obliged with an email back stating the following.She has advised us that the following sites will be closing by the end of July 2013.They are, Bloke Bingo, Bingo Nation, Live Bingo and Ace Bingo.
BBN Affiliates have advised that they will process payments in August (for July commissions) with the last payment being sent in September 2013.
Well it looks like Liz does not even know what she is talking about when it comes to her own brands because Live Bingo closed down a few weeks ago and Bloke Bingo closed on 16th July, so these sites are already gone!
There was also a letter attached which we got asked to sign and send back within 7 days.
Well BBN we do not think we will bother, neither we will ever have any association with you again, we are sure lots of other bingo affiliates will feel the same.
It looks like they could be changing their business model and simply shafting affiliates in the process, but one thing’s for sure,bingo affiliates will not forget this.