Daily Mirror Bingo have made the announcement that they are going to be moving to the Virtue Fusion Bingo platform. A recent announcement made by Playtech who is, of course, the parent company of Virtue Fusion announced the deal with the Trinity Mirror Group who are of course the owners of the Daily Mirror newspaper.
This deal is a significant blow for the Dragonfish Bingo Network which does seem to be stagnating and not innovating. The network has been the largest in the United Kingdom but has not concentrated on assisting potential high worth clients like Mirror Bingo.
The capturing of Mirror Bingo is important to Playtech and Virtue Fusion in particular as it does strengthen its already formidable reputation and client list within the United Kingdom. The addition of the Media giant adds to a client roster that boasts the likes of Gala Bingo, Mecca Bingo and William Hill Bingo.
The move to Virtue Fusion has come about due to the product offering, in particular, the Mobile Bingo product is regarded as superior that of the Dragonfish. Virtue Fusion Bingo has moved very quickly in this arena and released both Mobile Bingo and Tablet Bingo versions of their bingo software well ahead of Dragonfish.
A further added attraction for the Mirror Group must be the fact that Virtue Fusion has access to the entire range of Playtech games. That includes a huge progressive slot games network which has paid out huge jackpot wins to UK Bingo players. The popular Clover Rollover Slots game as well as Big Top Tombola Slot game both regularly boast slot jackpot amounts exceeding £2 Million.
In summary, we think that this is a wise move by Mirror Bingo though having worked with Playtech products in the past, we can tell you that it will not all be plain sailing.