Paddy McGuinness Steals Jackpot Joy Crown

When it comes to advertising online bingo sites, we’ve been subjected to the good, the bad, and the downright appalling over the years. Every now and again, a bingo advert will grab our attention and this week it was when Paddy McGuinness stole the Jackpot Joy crown from Barbara Windsor.

We’d heard rumours a little while back that Paddy McGuinness was filming an advert for Jackpot Joy when there were gunshots fired not too far from the location of filming. However, we thought that is was to be a commercial that focused on the Take Me Out Bingo available at the popular UK Slots and Bingo site.

New Face Of Jackpot Joy

We were wrong! Paddy McGuinness is not promoting the themed bingo from Jackpot Joy; he is the new face of the brand.

The handover from Barbara Windsor has been done brilliantly in the advert and there aren’t many online bingo brands that can claim to have had two well-known celebrities in their ads at the same time!

We’re shown the Queen of Bingo visiting Paddy at his home. It’s a struggle to get Barbara in the door because she’s sporting her full regalia. Paddy shows off his own regalia in his mid-terraced house.

The funniest part has to be him showing his corgi, which is a whippet in a fancy dress outfit!

The pair sit and drink tea and Barbara rolls her eyes at Paddy’s efforts to take her crown and title but is clearly swayed when he tells her he has tickets for a long cruise. We hear a zipper being pulled down and her finery is flung across the room.

The baton has been passed and the victor walks out his front door and asks viewers to ‘Jackpot join in the fun’.

It’s a great handover and very tongue in cheeky but the question is, will the Queen of Bingo ever be returning? Time will tell.

The New Jackpot Joy Advert

If you have yet to catch the commercial on your TV screen, click the image below to take a peek.